Drawing inspiration from Taro Boba Milk Tea, Noona's Taro ice cream is a tasty frozen treat that is also suitable for those with dietary restrictions. The ice cream features a violet gray color and highlights the nutty flavor of taro, a popular Asian root vegetable that is paired with floral and vanilla flavors for a truly unique final product.
Noona's ice creams are all gluten-free, soy-free and nut-free, making them diet-friendly without skipping out on great taste. Aiming to revolutionize Asian American ice cream and dairy-free frozen desserts, the brand was launched in New York in 2016 and first gained attention for its award-winning Toasted Rice ice cream.
In addition to its Toasted Rice and Taro ice creams, Noona's carries a number of other frozen treats that spotlight authentic Asian ingredients. These include black sesame, yuzu and matcha green tea creations.
What's Driving This Trend
- Bubble Tea-inspired Foods
- The popularity of bubble tea can inspire new food products and flavors, opening opportunities for food and beverage companies to innovate.
- Diet-friendly Asian Desserts
- Diet-friendly Asian desserts like Noona's ice cream can tap into the growing demand for healthier desserts and disrupt the traditional dessert industry.
- Authentic Asian Ingredients in Desserts
- Using authentic Asian ingredients in desserts like Noona's ice cream can cater to consumers looking for new and exotic flavors, creating disruption in the dessert market.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can incorporate bubble tea-inspired flavors and ingredients in their products to keep up with market trends and attract new customers.
- Dessert
- The dessert industry can benefit from the introduction of diet-friendly and exotic desserts using authentic Asian ingredients.
- Health Food
- The health food industry can explore the use of Asian ingredients in their products to cater to consumers who are looking for healthier dessert options.
