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Affordable Beauty Boxes

Target's Beauty Boxes Retail for Just $7

— April 5, 2018 — Fashion
Target's beauty aisle is filled with name brand items that retail at low price points, but Target's Beauty Boxes may be its best cosmetic deal to date.

Retailing at just $7, these curated cosmetic boxes were designed with your unique skin care needs in mind. The entire line is available online and consists of six themed boxes that cover a variety of beauty categories. Some of boxes, like the 'Treat Yourself' focus on relaxation and retail bath bombs and face masks. Other boxes, like the 'Wakeup and Makeup' contain a variety of beauty essentials that'll help one get ready while on the go.

Each affordable box contains both trial size and full-size products.


Image Credit: Target
Trend Themes
1. Affordable Beauty Boxes - Opportunity for cosmetic companies to create affordable subscription boxes that cater to specific beauty needs.
2. Curated Cosmetic Boxes - Chance for retailers to curate themed beauty boxes that target different consumer preferences.
3. Trial Size and Full-size Products - Potential for offering beauty boxes with a combination of trial size and full-size products to attract customers looking for value and variety.
Industry Implications
1. Cosmetic Companies - Opportunity for cosmetic companies to tap into the affordable beauty box market and reach a wider consumer base.
2. Retailers - Retailers can create their own curated cosmetic boxes to offer customers a convenient and cost-effective way to explore new beauty products.
3. Subscription Box Services - Subscription box services can expand their offerings to include curated beauty boxes with a mix of trial size and full-size products.
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