Isle of Paradise's Self-Tanning Oil Mist invites customers to "shake to awaken your two-week vacation" with a unique bi-phase formula that combines tanning water and ultra-hydrating oils. The novel self-tanning product is infused with skin-loving ingredients like squalane, hyaluronic acid, sea kelp and glycerine with seven nourishing oils like argan, grape seed and avocado to lock in moisture and create a radiant-looking glow.
Thanks to its two-part formula of oil and water, this product must be disrupted before use to create a streak-free finish over the whole body. The formula can be found in light, medium and dark varieties with color-correcting actives in peach, green and violet, respectively.
Bi-phase beauty products make it possible for two separate formulas to be combined to offer even better benefits together.
Key Themes Behind This Trend
- Bi-phase Beauty
- The bi-phase formula combined with active ingredients demonstrates the disruptive innovation opportunity for the beauty industry.
- Color-correcting Products
- The color-correcting actives in peach, green and violet demonstrate the disruptive innovation opportunity for the cosmetics industry.
- Hydrating Tanning Products
- The infusion of nourishing oils with tanning water creates a hydrating tanning product, demonstrating the disruptive innovation opportunity for the skincare industry.
Where This Applies
- Beauty
- The bi-phase formula combined with active ingredients demonstrates the disruptive innovation opportunity for the beauty industry.
- Cosmetics
- The color-correcting actives in peach, green and violet demonstrate the disruptive innovation opportunity for the cosmetics industry.
- Skincare
- The infusion of nourishing oils with tanning water creates a hydrating tanning product, demonstrating the disruptive innovation opportunity for the skincare industry.
