There is something very captivating about the Tallow Swimwear SS11 look book that will surely draw girls to the label. I think it has much to do with the fact that the line is as practical as it is fashionable--and the proof is right here.
Designed by Ali Mandalis and Shannon Clynes, the Tallow Swimwear SS11 collection was shot by surf photographer Justin Crawford. Comprising bikinis, one-pieces and tees and shorts, the pieces in this collection are sure to be put on next summer's shopping list.
What Makes This Trend Stand Out
- Functional Fashion
- Disruptive innovation opportunity: Create clothing that combines practical functionality with stylish design.
- Surf-inspired Swimwear
- Disruptive innovation opportunity: Develop swimwear that incorporates elements of surf culture for a unique and trendy aesthetic.
- Photographic Lookbooks
- Disruptive innovation opportunity: Utilize professional photography to showcase fashion collections in a visually captivating way.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Integrate technology into fashion to create smart and interactive clothing.
- Outdoor Sports
- Disruptive innovation opportunity: Combine fashion and high-performance materials to design athletic apparel suitable for outdoor activities.
- Photography
- Disruptive innovation opportunity: Develop innovative solutions to enhance the quality and creativity of fashion photography.
