Sylvanian Families Created a Tiny Runway to Show Off 40 Couture Outfits

In the world of Sylvanian Families, Stella Chocolate is a beloved rabbit character who makes elegant fashion designs for the other members of the town. To truly bring the toy's story to life, Sylvanian Families created a fashion show to reveal 40 tiny couture outfits worn by Sylvanian Families characters. The stunt is being called the "world's smallest fashion show" and hopes to draw the attention of both devoted customers who are already familiar with the brand and a new generation of fans.

As well as being able to take in all of the details of the small-scale fashions for toys via a campaign video, consumers will also be able to check out unique window displays and miniature in-store catwalks at Hamleys for a limited time this spring.