Multicolored Knit-Constructed Sneakers

adidas Delivers a Bright Blend of Colors on Its Swift Run

adidas Originals introduces brand new multicolor colorways on the Swift Run Primknit silhouette. There are two new models in the latest multicolor series, delivering a captivating blend of hues to the iconic silhouette. The label expresses that the sneaker is designed to be a part of a day-to-day wear, crafted with a high focus on comfort.

The adidas Originals Swift Run Primeknit is constructed with a Primeknit material all across its upper for stretch and breathable comfort. The label's designers also deliver a minimalist lacing system for eased wear. There are contrasting accents on the painted branding details of three stripes to round out the entire silhouette. The two new colorways will be available starting on April 1.

Multicolored Knit-constructed Sneakers
Opportunity to disrupt the sneaker industry by offering customizable colorways and comfort-focused designs.
Day-to-day Wear
Potential for disruptive innovation in the fashion industry by creating versatile and comfortable clothing options for everyday use.
Minimalist Lacing System
Opportunity to disrupt the footwear industry by designing streamlined and hassle-free lacing systems.

Sectors Adopting This

Sneaker Industry
Opportunity to introduce vibrant and customizable sneaker designs to stand out in the market.
Fashion Industry
Opportunity to create stylish and comfortable clothing options for individuals seeking day-to-day wear.
Footwear Industry
Opportunity to revolutionize shoe designs by incorporating minimalist lacing systems for enhanced convenience and aesthetics.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 42%
Activity 38%
Freshness 8%