Slow-Steeped Restaurant Coffees

The Bob Evans Sweet Cream Cold Brew Coffee is Handcrafted

The Bob Evans Sweet Cream Cold Brew Coffee is being launched by the restaurant brand as a new addition to its beverage menu that will provide consumers with a premium way to boost their energy. The coffee is handcrafted in small batches and paired with a sweet, creamy finish that helps to soften the flavor of the java further. The drink will speak to a wide segment of consumers who might be seeking out an alternative to hot or cold coffees as the end of the winter months comes into view.

The Bob Evans Sweet Cream Cold Brew Coffee is being launched at participating locations across the US and is part of the continued expansion of cold brew as more consumers shift to artisan-inspired java products.

Image Credit: Bob Evans

Artisan Cold Brews
As more consumers seek out artisan-inspired java products, there is an opportunity for businesses to create unique cold brew blends like the Bob Evans Sweet Cream Cold Brew Coffee.
Handcrafted Beverages
The Bob Evans Sweet Cream Cold Brew Coffee presents an opportunity for businesses to highlight handcrafted beverages as a way to differentiate from standard coffee offerings.
Alternative Coffee Options
The launch of the Bob Evans Sweet Cream Cold Brew Coffee reflects a growing demand for alternative coffee options beyond traditional hot or cold coffee beverages and presents opportunities for businesses to innovate in this space.

Industries Being Reshaped

Restaurant
The launch of the Bob Evans Sweet Cream Cold Brew Coffee showcases the potential for restaurants to expand their beverage menus and offer artisan coffee products to their customers.
Coffee Shops
As artisan coffee products become more popular, coffee shops can innovate by offering unique and handcrafted beverages to their customers, like the Bob Evans Sweet Cream Cold Brew Coffee.
Beverage Industry
The trend towards artisan and handcrafted coffee products presents opportunities for the beverage industry to create unique cold brew blends and cater to consumer preferences for alternative coffee options.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 53%
Freshness 12%

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