Sweatworking is a Healthy Way to Make Business Connections
Meghan Young — June 16, 2015 — Lifestyle
References: fastcompany
Networking is one of the best ways to make contacts and connections for important career moves, yet there are different ways in which this can take place -- this is where 'sweatworking' comes in. Today individuals are as concerned about their health as they are about having a successful career and sweatworking is the ability to balance between the two in a meaningful way.
Sweatworking is even becoming more structured thanks to programs set up by fitness studios, businesses and individuals. Fast Company writes, "Whether the goal is to land a new job, try out a new workout, or build rapport with a new business partner, exercise can serve as a great equalizer. 'There's no corporate armor on anymore,' [Toronto-based productivity consultant and professional organizer Clare Kumar] says. 'You're in a more vulnerable place. Relationships can grow in a different way.'"
Sweatworking is even becoming more structured thanks to programs set up by fitness studios, businesses and individuals. Fast Company writes, "Whether the goal is to land a new job, try out a new workout, or build rapport with a new business partner, exercise can serve as a great equalizer. 'There's no corporate armor on anymore,' [Toronto-based productivity consultant and professional organizer Clare Kumar] says. 'You're in a more vulnerable place. Relationships can grow in a different way.'"
Trend Themes
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Sweatworking — Opportunity to network while exercising, fostering both professional and personal connections.
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Health-conscious Networking — Growing trend of combining business networking with fitness activities to promote overall well-being.
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Structured Sweatworking — Development of formal programs and initiatives that facilitate sweatworking for targeted networking purposes.
Industry Implications
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Fitness Studios — Opportunity to offer sweatworking programs and services as an additional revenue stream and competitive advantage.
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Corporate Wellness — Integration of sweatworking into corporate wellness programs to encourage employee engagement and team-building.
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Professional Networking — Incorporation of sweatworking events or activities into existing networking platforms and conferences to attract health-conscious professionals.
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