Sway is a new urban Millennial brand from Spavia that's centered on providing multi-sensory spa experiences that are rooted in customization. Upon entering the spa, guests will see live plant walls, swings and pods for quick services like massages and facials. Throughout the experience, guests are able to customize their experience with music and scent, offering a level of indulgence and care that's seldom explored within the spa industry.
As one of the founders of Spavia Day Spa, Marty Langenderfer, puts it: "Millennials know where the culture is going, so we endeavored to leverage their insights and provide them into a spa environment that's peaceful and relaxing but also playful and interactive." The spa takes inspiration from the cultural centers of Barcelona, New York, and Southern California, and offers a unique experience that fuses art, culture and relaxation.
Image Credit: Sway
'Sway' Customizes the Spa Experience with Music and Scents
Laura McQuarrie — February 21, 2020 — Business
References: spaviadayspa & prnewswire