Eco-Friendly Candy

Lotte 'Eco Choco' Environmentally Conscious Chocolate

Hot on the heels of the sustainable, fair trade coffee movement comes ‘Eco Choco’, environmentally conscious, eco-friendly chocolate bars from confectioner Lotte.

Eco-Choco is a bit pricey at 210 yen or US$2.10 per 50 gram (1.75 oz) bar; however, by buying Eco-Choco, you can be assured of a psychologically sweet aftertaste given that you are supporting environmentally friendly farming, sustainable business practices and the protection of ecosystems and wildlife in Brazil, where the cocoa in Eco Choco comes from.

Sustainable Confectionery
Opportunity to develop eco-friendly candy products that support sustainable farming and business practices.
Fair Trade Food Industry
Opportunity for fair trade food companies to expand their offerings to include eco-friendly chocolate bars.
Consumer Demand for Environmental Responsibility
Opportunity to cater to the increasing consumer demand for environmentally conscious candy options.

Sectors Adopting This

Confectionery
Potential for confectionery companies to capitalize on the trend of eco-friendly candy by introducing their own environmentally conscious products.
Sustainable Agriculture
Opportunity for sustainable agriculture industry to supply eco-friendly cocoa for the production of environmentally conscious chocolate bars.
Environmental Conservation
Opportunity for organizations focused on environmental conservation to collaborate with confectionery companies in supporting sustainable farming and protecting ecosystems.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 16%
Activity 56%
Freshness 8%

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