The AW19 Selfridges Bright New Things line featuring sustainable designer fashion is part of the department store's Buying Better Inspiring Change initiative, which is working towards making at least half of its products better for people and the planet by the year 2022. With Bright New Things, consumers are treated to a range of affordably priced products that are ethically produced with fair wages, made with upcycled fabrics and sold in biodegradable packaging. F_WD by Raphael Young, for example, introduces eco-friendly footwear made from vegan leather and recycled fishing nets.
Charlotte Knowles, one of the designers featured in Bright New Things, reminds: "A lot of people don't realise that if you buy a t-shirt for £20, someone — whether it is the guy who grows the cottons or makes it into the fabric—wasn't paid."
Selfridges' Bright New Things Shares Sustainable Designer Fashion
Laura McQuarrie — September 2, 2019 — Eco
References: selfridges & bustle