Tactile Automotive Displays

The 3D Touch Surface Display Has Bumps & Grooves for Comfortable Use

Continental, a German company specializing in high-tech automotive solutions, is making a splash at CES 2018 with the introduction of the Continental 3D Touch Surface Display, an innovative display solution that is designed to marry futuristic graphics with an easy-to-navigate interface and satisfying tactile feel.

One of the long-running issues with touchscreen systems is that the surface doesn't feel tactile and interactive in the way that old-school dials and buttons do. This is where the Continental 3D Touch Surface Display comes in. The system's display features an array of tactile features such as grooves, bumps and borders that make for an engaging tactile experience. The display even responds to pinching, dragging and turning motions.

By bringing together the gorgeous and futuristic graphics and combining them with the unbeatable tactile feel of old-school displays, this display solution offers the best of both worlds to highly discerning car owners.

TACTILE AUTOMOTIVE DISPLAYS
The integration of tactile features in automotive displays offers a more engaging and intuitive user experience, bridging the gap between old-school interfaces and futuristic graphics.
EASY-TO-NAVIGATE INTERFACES
Automotive solutions that prioritize intuitive navigation and user-friendly interfaces improve customer satisfaction and ease of use.
ENGAGING TACTILE EXPERIENCES
Tactile features such as grooves, bumps, and borders in displays enhance user interaction and create a more immersive experience.

Industries Being Reshaped

AUTOMOTIVE
Automakers can leverage tactile automotive displays to differentiate their products and offer a unique selling proposition.
CONSUMER ELECTRONICS
The integration of tactile interfaces in consumer electronics devices can revolutionize the way users interact with their devices and enhance overall user experience.
HIGH-TECH MANUFACTURING
Manufacturers specializing in high-tech solutions can seize opportunities to develop innovative tactile display technologies and establish themselves as industry leaders.
SCORE
4.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 67%
Activity 57%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X