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Feminine Sunset-Inspired Sneakers

Nike Recently Launched New Air Huarache Sunset Glow Sneakers

— May 30, 2017 — Fashion
The new Sunset Glow sneakers from Nike are a fresh colorway of its Air Huarache Run Ultra Breeze silhouette, which has a futuristic aesthetic to it that's generated by its inclusion of synthetic accents, as well as its sock-like fit.

As the title of the colorway suggests, the Sunset Glow sneakers feature varying hues of peach and pink, which slowly change from the toes to the heels for an ombre look that's perfect for the summer. The sneakers are finished off with bright white soles that have a chunky build to them, which gives the lightweight silhouette a little dimensional contrast.

Currently, the Sunset Glow sneakers are available in women's sizes and can be picked up from retailers like Titolo, as well as select in-store locations.
Trend Themes
1. Gradient Color Sneakers - Opportunity for brands to create sneakers with gradient colorways, providing a visually appealing and unique design.
2. Futuristic Aesthetic - Potential for innovative shoe designs that incorporate synthetic accents and a sock-like fit, appealing to consumers looking for a modern and edgy look.
3. Chunky Soles - Disruption opportunity for brands to create sneakers with bright white, chunky soles, adding dimensional contrast and a bold style statement.
Industry Implications
1. Fashion Retail - Fashion retailers can tap into the consumer demand for gradient color sneakers and futuristic aesthetics, offering unique and trendy footwear options.
2. Sportswear - Sportswear brands can capitalize on the chunky soles trend, creating athletic shoes with bold, white soles that provide added stability and style.
3. Online Retail - Opportunity for online retailers to showcase and sell sneakers with gradient colorways, futuristic aesthetics, and chunky soles, targeting fashion-forward consumers.
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