Masculine Sunscreen Chapsticks

The Harry Balm Offers Sun Protection as Well as Added Hydration

The Harry's sunscreen chapsticks offer consumers a stylish, minimalistic and dapper balm to use throughout the year to provide protection to the lips that often go unnoticed in the sunscreen application process. The lip balm is a neutral scented product that provides a basic grooming product that is simplistic enough for men to use -- without any overpowering fragrances or colors.

The balms are made with a base of shea butter to provide hydration as well as SPF 15 to keep the skin safe from the sun's rays all-year-round. The scent is simply the shea butter, without any added fragrances to keep the grooming product natural and neutral.The balms are also conveniently sold in packs of three, so that they can be kept on hand for constant use.

Masculine Sunscreen Chapsticks
Opportunity for creating masculine-focused skincare products that provide sun protection and hydration for men's lips.

Sectors Adopting This

Skincare Products
Disruptive innovation opportunity in the skincare industry to cater to male consumers with specialized sunscreen chapsticks.
SCORE
1.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 32%
Freshness 8%