Sun-Protection Gummies

'Sundots' Prevent Sun Damage Using a Fern Extract

Everyone's heard the refrain to keep skin protected from the sun with sunscreen, but 'Sundots' are a new product that makes controlling sun damage as easy as eating candy. The gummies provide full-body sun protection thanks to a compound found naturally in a certain species of fern.

The active ingredient in Sundots comes from polypodium leucotomos, a fern native to Central and South America. More than a dozen clinical studies indicate that ingesting the fern provides ample protection against sun damage, complementing sunscreen in one's regime. For many people, sunscreen isn't a part of their daily regime, so Sundots provide an easy and far more passive way to reduce the risk of skin cancer and fight skin aging.

Sundots are vegan, made with organic ingredients, non-GMO, and safe for daily consumption. The supplement is currently funding on Indiegogo.

Sun-protection Supplements
The trend of sun-protection supplements can disrupt the traditional sunscreen industry by providing more passive ways of reducing sun damage and skin aging.
Natural Extracts in Skincare
The trend of using natural extracts, like polypodium leucotomos, in skincare supplements can disrupt the traditional chemical-based skincare industry.
Functional Food Supplements
The trend of functional food supplements like Sundots can disrupt the traditional vitamin and mineral supplement industry by providing more targeted health benefits.

Industries Being Reshaped

Sunscreen
The sunscreen industry could incorporate natural extracts, like polypodium leucotomos, in their products to provide additional sun protection for consumers.
Supplement
Sundots can tap into the growing supplement industry market by providing a unique and easy way to reduce sun damage and fight skin aging.
Cosmetics
Cosmetic companies can consider incorporating functional food supplements, like Sundots, in their product line to provide customers with more targeted health and beauty benefits.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 88%
Freshness 8%

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