RVCA Employs the Talents of MUTI for a Summery Fashion Line
Kalina Nedelcheva — June 6, 2018 — Fashion
References: studiomuti.co.za & behance.net
California-based clothing company RVCA does its part in celebrating and supporting independent illustrators and graphic designers in its recent summery fashion collection. For its hip and casual silhouettes, the brand taps into Capt Town-based creative MUTI, who delivers a whimsical, fun and playfully edgy pattern designs.
The illustrations are incorporated in RVCA's fashion line, where they seamlessly tie into the aesthetic of youth culture and offer a design-friendly approach to beachwear. From the peach-colored and print-abundant umbrella that will protect you from the sizzling sun to the fruit-accented denim jacket, MUTI gives RVCA's summery fashion a personal and extremely adorable twist, while simultaneously paying homage to his country of origin with subtle 'Hello Africa' patches and other appropriately themed motifs.
The illustrations are incorporated in RVCA's fashion line, where they seamlessly tie into the aesthetic of youth culture and offer a design-friendly approach to beachwear. From the peach-colored and print-abundant umbrella that will protect you from the sizzling sun to the fruit-accented denim jacket, MUTI gives RVCA's summery fashion a personal and extremely adorable twist, while simultaneously paying homage to his country of origin with subtle 'Hello Africa' patches and other appropriately themed motifs.
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