Elegant model Constanza Saravia recently rocked collegiate-themed preppy looks and stylishly braided hair for the Stylist France May 2014 issue.
In the shoot playfully called 'Jouer À La Poupée,' Saravia rocks bold printed suits and blazers that take the conventional school girl uniform and give it a fresh, modern day businesswoman spin. Since many of the shirts and blazers Saravia wears have high necklines, the stylists cleverly played with decorative, bejeweled and spiked colors to add some much needed texture to the outfits. In each look, Saravia has her hair carefully pulled back into a delicate braid and pinned with a dainty velvet bow. Interestingly, several pieces of Saravia's baby hair bangs were left hanging across her forehead. The feminine look of these business outfits made this shoot perfect for the warmer spring weather.
What's Driving This Trend
- Collegiate-themed Fashion
- There is an opportunity for fashion brands to create collegiate-themed collections aimed at professional women looking to add a playful yet sophisticated touch to their wardrobe.
- Modernizing Traditional Styles
- Fashion brands can take traditional styles, like schoolgirl uniforms, and modernize them with bold prints and textured fabrics.
- Braided Hairstyles
- With the rise of collegiate-themed fashion, there is an opportunity for hair care companies to promote braided hairstyles as a popular and stylish choice.
Who This Affects Most
- Fashion
- Fashion brands can capitalize on the collegiate-themed fashion trend by creating collections that appeal to professional women looking for a playful yet sophisticated touch.
- Hair Care
- There is an opportunity for hair care companies to promote braided hairstyles as a popular and stylish choice that complements the collegiate-themed fashion trend.
- Publishing/editorial
- Fashion publications and editorial companies can showcase collegiate-themed fashion collections and provide styling tips for professional women looking to spice up their work wardrobe.
