Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Stretchable Beach Blankets

Beach Bottoms is a Compact and Stretchable Beach Blanket

— July 7, 2016 — Fashion
Beach Bottoms are new stretchable beach blankets designed in South Beach, Miami. According to the brand, the blanket is compact enough to fit into a small pouch but can be stretched to a size that is over 300% larger than an average beach towel.

Beach Bottoms sought to solve some common problems beach goers face when relaxing on the sands. The water and sand-resistant blanket can be pegged down by four specially designed stakes that keep the blanket secured in sand or grass to avoid being blown away. The item also includes straps to keep towels in place as well.To aid in comfort, it has an inflatable head rest and 3 storage pockets.

Beach Bottoms states that the blanket is made of high quality sustainable fabric based on their own proprietary formula. The stretchable beach blanket is also machine washable, making it easy to clean.
Trend Themes
1. Stretchable Beach Blankets - The trend of stretchable beach blankets provides an opportunity for businesses to create innovative and compact beach accessories for convenience and comfort.
2. Compact Beach Accessories - The trend of compact beach accessories presents an opportunity for businesses to design and market products that are easily portable and fit into small pouches for convenient transportation.
3. Water and Sand-resistant Materials - The trend of using water and sand-resistant materials in beach products opens up opportunities for businesses to create durable and functional beach gear that can withstand outdoor elements and extend product lifespan.
Industry Implications
1. Outdoor Gear - The outdoor gear industry can leverage the trend of stretchable beach blankets to develop innovative beach products that offer convenience and functionality to consumers.
2. Travel and Leisure - The travel and leisure industry can tap into the trend of compact beach accessories by offering a range of lightweight and portable products that enhance the beach experience for travelers.
3. Textile and Fabric - The textile and fabric industry can explore the trend of water and sand-resistant materials by developing new fabrics and coatings that repel water and sand, providing businesses with an opportunity to create beach products with improved durability and functionality.
6.9
Score
Popularity
Activity
Freshness