Streets by 50 is a new type of headphone designed by the world-famous rapper 50 cent. It seems as if rappers are losing no time in getting involved in the manufacturing of headphones, with examples like Beats by Dr. Dre taking over a huge marketshare of this industry.
For the design of the SMS Audio Streets by 50 package, Shane Roepe used a sleek blue and black motif, marketing it more so towards men. When the package is opened, the outline of 50 Cent's face can be seen in a slightly creepy manner. The earbuds are placed within the package with a sound wave connecting the two, which is appropriate considering the product being sold.
What Makes This Trend Stand Out
- Rapper-designed Headphones
- The trend of rapper-designed headphones is growing with opportunities to innovate through unique designs and collaborations.
- Sleek Packaging Design
- Sleek and unique packaging designs for headphones can be a disruptive innovation opportunity that attracts more buyers and sets products apart from competitors.
- Visual Sound Representation
- The use of visual sound representation, like the soundwave connecting the earbuds in the packaging, can be a trend in product marketing and branding to attract consumers through creative and unique ways of presenting product features.
Sectors Adopting This
- Headphone Manufacturing
- Headphone manufacturing industry can capitalize on collaborations with music artists to design unique products and expand their market share.
- Packaging Design
- Packaging design industry can innovate by creating unique and sleek packaging designs that attract consumers in the headphone industry.
- Marketing and Branding
- The marketing and branding industry can create disruptive innovation opportunities that differentiate headphone products from competitors, such as using visual sound representation in packaging or creating collaborations with music artists.
