Weather-Resistant Lighters

The REI Stormproof Matches are Made to Rough it Out

The REI Stormproof Matches can burn through even the roughest storms, providing a warm cozy fire wherever you are. The matchsticks are capable of burning in heavy rain and harsh winds -- even the toughest lighters may find this alternative a formidable opponent.

The matches are designed to continue burning until the added chemical dissipates or when the stick is drenched in a bucket of water. The longer-than-normal design prevents fingertips from being unintentionally singed. While these heavy-duty matches may be an overkill for a backyard barbeque, they would certainly be appreciated by hardcore backpackers. As urbanites seek refuge in the comforts of nature, products like these provide peace of mind for even amateur adventurers.

The REI Stormproof Matches will help backpackers of all levels weather the grizzliest of storms.

Weather-resistant Camping Gear
Developing more durable camping gear that can withstand harsh weather conditions presents an opportunity for innovators.
Outdoor Safety Solutions
With more people seeking outdoor adventures, developing products with safe and reliable solutions to common outdoor dangers creates a huge potential for disruptive innovations.
Sustainable Matches
Creating matches that cause minimal environmental damage before, during, and after use presents an opportunity for sustainable innovation.

Who This Affects Most

Outdoor Recreation
The outdoor recreation industry can benefit from the development of more durable and reliable equipment for adventurers.
Emergency Preparedness
The emergency preparedness industry can explore the development of products that can help people weather the toughest storms or natural disasters.
Environmental Sustainability
The environmental sustainability sector can leverage innovation to create matches that are biodegradable or made from sustainable materials.
SCORE
1.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 20%
Freshness 8%