Storm-Mimicking Shower Heads

The Kohler 'Real Rain' Storm Shower Head Creates a Faux Storm

Those who have dreamed of showering in the rain will love the Kohler 'Real Rain' storm shower head that is designed to help create the experience without making users step outside.

The Kohler 'Real Rain' shower head works by mimicking the way that a storm takes place by starting slow and gradually building to a much stronger amount of rainfall. This helps to make it feel as though the bather is outside in the midst of a sudden storm shower rather than inside the comfort of their own home.

A growing disconnect with nature amongst many consumers has created a newfound need for products that help to bring elements of nature into the home. The Kohler 'Real Rain' shower head is an example of this, and comes in several finish options to suit bathrooms of different style aesthetics.

Nature-inspired Shower Heads
The trend of creating shower heads that mimic natural elements like rain is on the rise.
Gradual Intensity Control
Shower heads that control water intensity in a gradual manner are becoming more popular.
Indoor-outdoor Shower Experience
The trend of bringing outdoor shower experiences indoors is emerging in the market.

Industries Being Reshaped

Bathroom Fixtures
The bathroom fixtures industry has the opportunity to create more products that offer nature-inspired shower experiences.
Smart Home
The smart home industry can incorporate gradual intensity control shower heads into their automation systems.
Hospitality
The hospitality industry can offer indoor-outdoor shower experiences in hotel rooms and resorts to enhance guests' stays.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 75%
Freshness 8%

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