These Star Wars-Themed Cakes are Perfect for Fans of the Iconic Series
Katherine Pendrill — December 14, 2015 — Lifestyle
References: baskinrobbins & brandeating
To celebrate the release of 'Star Wars: The Force Awakens,' Baskin-Robbins is currently selling two delicious Star Wars-themed cakes. The past few months have seen a significant rise in the number of Star Wars-inspired products. The latest Star Wars offering comes in the form of a delicious sheet cake topped with collectible memorabilia.
As part of a promotional campaign, Baskin-Robbins is offering two decadent Star Wars-themed cakes. One of the desserts available is the Darth Vader Cake, which is a classic sheet cake topped with a plastic Darth Vader helmet. The second movie-inspired creation is the Star Wars: The Force Awakens Cake, which is a sheet cake adorned with images of characters from the movie. This particular cake is topped with a droid that spins and moves when activated.
Both of the cakes are available now until the end of December.
As part of a promotional campaign, Baskin-Robbins is offering two decadent Star Wars-themed cakes. One of the desserts available is the Darth Vader Cake, which is a classic sheet cake topped with a plastic Darth Vader helmet. The second movie-inspired creation is the Star Wars: The Force Awakens Cake, which is a sheet cake adorned with images of characters from the movie. This particular cake is topped with a droid that spins and moves when activated.
Both of the cakes are available now until the end of December.
Trend Themes
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Star Wars Themed Merchandise — Businesses can capitalize on the continued popularity of Star Wars by creating new merchandise that appeals to fans.
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Collectible Toppings — Incorporating collectible items as toppings for cakes and desserts can help drive sales and create a unique selling point for businesses.
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Motion-activated Decorations — Using motion-activated decorations on desserts can provide a new level of interactivity for customers and can have applications beyond just the food industry.
Industry Implications
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Food and Beverage — Food and beverage businesses can incorporate collectible toppings and motion-activated decorations on desserts to create new and unique products for customers.
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Entertainment — Entertainment companies can license their characters and properties to businesses creating Star Wars themed merchandise, providing a new revenue stream.
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Toy Manufacturing — Toy manufacturers can create collectible items that are specifically designed to be used as toppings on desserts or as part of other food products.
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