Wrinkled Plush Collaborative Chairs

Faye Toogood Designs the Squash Chair for Poltrona Frau

British artist and designer Faye Toogood is tapped by premium Italian furniture brand Poltrona Frau on the special design of the Squash chair. The brand is known for its leather constructions and the Squash chair lives up to the high standard. It joins the recently launched Imagine collection which is comprised of an armchair, a side table, mirrors, an ottoman, and a rug.

The Squash fits in perfectly with a plush look and feels defined by its subtle textures and bright tones. Toogood explains the design approach and the beauty of the wrinkled texture. She notes, “Wrinkles are beautiful, especially in leather. It’s just like bag. The way you use them, they get better with age. I personally think the chairs, in theory, should look their best in 20 year’s time.”

Image Credit: Federico Clavarino

Wrinkled-leather Aesthetics
Exploring the beauty of natural wear and tear in leather, driving a trend towards durable and character-filled furniture.
Plush-texture Furniture
Comfort and visual appeal are merged in plush-textured furniture that provides a soft and inviting feel.
Collaborative Design Projects
Branded collaborations with renowned designers are elevating product uniqueness and innovation in furniture design.

Where This Applies

Luxury Furniture
Premium brands are emphasizing the blend of sophisticated design with material longevity to captivate discerning consumers.
Interior Design
The interior design industry gains inspiration from innovative and expressive furniture pieces that prioritize both aesthetics and comfort.
Home Decor and Accessories
Integrating plush furniture with complementary decor items enhances the overall ambiance and style of living spaces.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 7%
Activity 2%
Freshness 28%