In an effort to promote environmental sustainability, KITH Women have released a green iteration of its classic Sporty & Rich tee.
The shirt swapped out the company's logo of "Sporty & Rich" for a more conscious counterpart that reads "Sporty & Green." The new typeface can be found inside of a recycling logo, next to the words "Protect Our Planet." In addition, 10 percent of the shirt's proceeds will be donated to the Natural Resources Defense Council, an organization that aims to "safeguard the earth — its people, its plants and animals, and the natural systems on which all life depends."
The shirt was designed by the company's former lead, Emily Oberg and will be retailing through the site.
Eco-Friendly Shirt Re-Designs
More Stats +/-
Futuristic Electric Motorbikes
Eco Off-Grid Power Solutions
Diverse Botanic Conservations
Bike-Inspired Lounge Chairs
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.