The Tommy John 360 Sport underwear is a clothing option for consumers looking stay supported when going about their active lifestyle. The underwear is crafted using a 360-degree stretch fabric that's inherently breathable and capable of moving with the wearer rather than becoming restrictive or getting bunched up. The underwear is designed with a patented horizontal fly on the contoured pouch to maximize support and further prevent the buildup of sweat.
The Tommy John 360 Sport underwear comes in a number of color options to choose from as well as boxer briefs or trunks, depending on the level of leg coverage required. The undergarments are finished with Stay-Put waistbands to prevent them from rolling. The underwear is priced starting at $28 per pair.
Why This Trend Is Growing
- 360-degree Stretch Fabric
- Opportunities for developing new materials and fabrics with 360-degree stretch properties to improve comfort and utility in a wide range of active wear applications
- Anti-odor Technology
- Potential for development of new technologies that prevent odor buildup in clothing and textiles, including wearable devices and smart fabrics that monitor and release odor-neutralizing agents
- Contoured Pouch Design
- Opportunities for design and manufacturing of innovative pouch designs that provide maximum support and comfort in a wide variety of undergarment applications for men and women
Industries Being Reshaped
- Sportswear
- Manufacturers of sportswear and athletic wear can benefit from incorporating 360-degree stretch fabrics, anti-odor technology, and contoured pouch designs to improve their products' convenience and utility for active individuals
- Medical Technology
- Development of new smart textiles and wearable technologies with anti-odor properties holds great promise for the medical and healthcare industries, especially for incontinence products and disease management applications
- Fashion and Apparel
- Fashion designers and apparel manufacturers can explore opportunities to incorporate new materials, design features, and technologies to create undergarments that provide superior support, comfort, and style for men and women
