In the spirit of Halloween, the beer company Spooks Ale recently launched their specialty autumn beverage entitled 'The Official Ghost Brew for All Hallows.' This dark ruby ale has a rich nutty flavor accented with hints of citrus. SAA UK was the design firm charged with creating a label for this special seasonal beer, and they chose to marry Spooks Ale lengthy lineage with dark Shakespearean styling.
The neck of the bottle bares a cauldron and a blurb proclaiming this beer as the "brew of protection." Below this is a clever re-imagined version of the shared monologue between the three witches from Macbeth. The label appears aged and is embellished with a sinister-looking blood stain. Spook is written with the kind of flourish employed by devote scribes of a bygone era. The rest of the label is written using relatively plain text.
Built to protect against spirits that mean harm, you may want to stock up on a case of Spooks Ale. You'll be happy to have it once the ghouls and goblins take to the streets on October 31st.
Scary Seasonal Suds
More Stats +/-
Dark Beer Branding
Underrated Booze Branding
13 Innovative Stella Artois Campaigns
Doodled Booze Branding
Homemade Distillery Branding