'Spirits with Smoke' is a company that focuses on adding an in-depth smokey aroma to any drink. The company offers various kits and sets, but the newest to the collection is its 'Smoking Saucer Set.'
The set comes with a Smoking Saucer and the brand's Signature Alcohol Infused Wood Chips in three flavors — Cognac Cherry, Rum & Maple, Bourbon Oak. The Smoking Saucer sits on the cocktail glass while the top bowl contains the chosen infused wood chips. The person preparing the cocktail will then light the wood chips with a torch for up to 30 seconds. In doing this, the aroma of the smoke will cascade into the glass and infuse the beverage, thereby creating an exquisite cocktail beverage.
Image Credit: Spirits with Smoke
What Makes This Trend Stand Out
- Smokey Cocktails
- The trend of adding a smokey aroma to cocktails through the use of smoking saucers and alcohol-infused wood chips creates an opportunity for disruptive innovation in the beverage and hospitality industries.
- DIY Cocktail Kits
- The popularity of at-home cocktail-making kits that include unique tools and ingredients, like the Smoking Saucer Set, presents an opportunity for innovation in the e-commerce and subscription box industries.
- Signature Flavors
- The demand for unique flavor combinations in cocktail-making creates an opportunity for innovation in the beverage and flavoring industries, such as expanding the variety of infused wood chips beyond the current flavors offered by Spirits with Smoke.
Sectors Adopting This
- Beverage
- The addition of tools and ingredients, like the Smoking Saucer Set and alcohol-infused wood chips, to enhance the cocktail-making experience represents a disruptive innovation opportunity for companies in the beverage industry.
- Hospitality
- Integrating smoking saucers and alcohol-infused wood chips into bar and restaurant menus offers a unique customer experience and creates an opportunity for innovation in the hospitality industry.
- E-commerce
- The popularity of at-home cocktail-making kits, like the Smoking Saucer Set, represents a disruptive innovation opportunity for companies in the e-commerce industry by offering a convenient and unique product with high customer demand.
