Sparkling water lovers regularly reach for refreshing Spindrift flavors like Fuji Apple, Island Punch, and Mango Black Tea, and fans of the brand craving a modern soda experience are now being treated to Spindrift SODA. Fans of bold, fruity flavors will appreciate that the five debut Spindrift SODA varieties are made with real squeezed fruit, offering a modern soda experience with fewer than eight grams of naturally occurring sugar from fruit and no unnecessary ingredients—added sugar, stevia, or prebiotics.
In the lineup, soda lovers craving simple refreshments will find all five flavors containing 20% not-from-concentrate juice: Concord Freeze, Ginger Ale, Shirley Temple, Strawberry Shortcake, and Orange Cream Float—meaning that, with Spindrift SODA, there's nearly 3/4 of an orange in every can of Orange Cream Float.
What Makes This Trend Stand Out
- Natural-ingredient Beverages
- A shift towards sodas with natural ingredients, such as not-from-concentrate juice, is disrupting the traditional soda industry by offering healthier alternatives.
- Low-sugar Soda Options
- The development of low-sugar sodas crafted primarily from natural fruit sugars is meeting consumer demands for healthier drink choices without compromising taste.
- Flavor Innovation in Sodas
- Pioneering new and unique soda flavors like Concord Freeze and Strawberry Shortcake is revitalizing consumer interest by aligning with global flavor exploration trends.
Sectors Adopting This
- Beverage Industry
- The beverage industry is undergoing a transformation as health-conscious consumers drive demand for drinks made from real ingredients and reduced sugar content.
- Health and Wellness
- As consumers look for products that align with healthier lifestyles, the health and wellness industry is capitalizing on the creation and promotion of better-for-you beverage options.
- Food and Flavor Technology
- Technological advancements in sourcing and processing real fruit ingredients are sparking innovation within the food and flavor technology industry by allowing for the production of flavorful yet healthier beverages.
