A few students from the UK took their creativity to the next level and upcycled LZR swimsuits, transforming them into the featured Speedo Swimsuit fashion pieces.
Hailing form the London College of Fashion, University College Falmouth and University of Huddersfield, the students took inspiration from the LZR swimsuit frock and put a "sexier" spin on this piece. Featuring bandeau-knotted bikinis, ruffled clutches and patchwork water shorts, this recycled swimwear line is definitely eye-catching.
Implications - Recycling is becoming an increasingly popular method for businesses to attract consumers to their brand. Since an eco-friendly lifestyle is something that is desired by many modern consumers, companies will surely see an increase in popularity by implementing this concept into their merchandise.