Modifiable Mountain-Ready Footwear

The Speedland SL:PDX Trail Running Shoes are Customizable

The Speedland SL:PDX trail running shoes are a customizable footwear option for athletes looking to enjoy a more comfortable experience when heading out onto their favorite route for a run.

The shoes are constructed with a Dyneema knit upper that has been criss-crossed with a PerformFit Wrap that is powered by a BOA Li2 dial platform to help wearers adjust the snugness level. The footwear style is paired with a removable Carbitex carbon plate and come in an eye-catching mint green finish that will make them instantly recognizable when worn.

The Speedland SL:PDX trail running shoes are finished with a Michelin sole that has 3mm lugs that can be cut and removed in order to deliver just the right level of traction to suit needs.

Customizable Trail Running Shoes
Opportunities for personalized experiences and improved comfort in athletic footwear with customizable features.
Dyneema Knit Upper
Innovative fabric technologies for exceptionally durable upper constructions in athletic and outdoor footwear.
Removable Rubber Soles
Disruptive innovation opportunity for customizable, interchangeable sole options in footwear for various terrain and activity types.

Who This Affects Most

Athletic Footwear
Innovation opportunities for companies to create more comfortable and customizable footwear experiences for athletes across a range of sports and activities.
Outdoor Footwear
Opportunities for companies to integrate new construction materials and features into outdoor footwear to enhance performance and durability in various environments.
Footwear Accessories
Potential for disruptive innovation in the development of new and customizable footwear accessories, such as interchangeable soles and inserts, to enhance the wearer's experience and performance.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 90%
Activity 62%
Freshness 10%