High-Efficiency Health Drinks

Soylent 2.0 is Engineered to Support Whole-Body Nutrition

When it was first introduced, 'Soylent' was introduced to disrupt the way people consume food—recently, Soylent 2.0 was released as the next iteration of the scientifically engineered drink "to deliver all essential nutrients and provide an even release of energy."

Soylent is a milky white liquid that's made from a combination of ingredients like soy protein, algal oil and isomaltulose, which delivers proteins, fats, fiber and carbohydrates to the body. The highly efficient formula is vegan, nut-free and delivers about a fifth of the essential nutrients required by the body. On top of this, Soylent2.0 is packaged in recyclable ready-to-drink bottles that boast a one-year shelf life.

Nutrition aside, many drinkers have likened the taste of Soylent 2.0 to cereal milk or graham crackers.

High-efficiency Health Drinks
Opportunity for developing nutritionally complete and convenient drinks that provide essential nutrients and sustained energy.

Industries Being Reshaped

Health Food and Beverages
Opportunity for creating innovative meal replacement products that support overall health and nutrition.
Packaging and Recycling
Opportunity for developing sustainable and long-lasting packaging solutions for ready-to-drink products.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 38%
Activity 10%
Freshness 8%

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