Quirky Soy Candles

These Soy Wax Candles Have Unusual Scents Inspired by Daily Life

Daily Affections is an unusual line of soy wax candles that plays off of some of the world's most unexpected scents. With scents designed to emulate rather ordinary items with unmistakable scents like stinky cheese, freshly cut grass, tape, a wet road and plastic toys, designer Albert J. Son describes these fragrant candles as "Odd but attractive."

Packaging for the soy candles makes each of the scents very apparent. For example, the plastic toy candle is wrapped in a pattern that emulates toy blocks, while cut grass takes on an abstract geometric green pattern that resembles sharply cut blades from a lawn. In addition to the novel packaging on Daily Affections, these unusual scents would make fantastically unexpected gifts to give, especially for someone who really loves burning candles on the regular.

Unconventional Scents
Exploring the creation of candles with scents that are unusual and rarely replicated, providing opportunities for unique scent experiences.
Novel Packaging
Exploring creative packaging possibilities for candle products that reflect their contents in imaginative ways, providing an enhanced sensory experience for customers.
Gift Provision
Exploring the potential of unconventional candle scents as novel gift options, providing an alternative to the more common fragrances in the candle market.

Who This Affects Most

Home and Household Goods
Exploring opportunities in the household goods sector for the creation of candles that provide an unusual sensory experience.
Design and Creative Services
Exploring opportunities for innovative design and packaging solutions for candle products that reflect the creative scent combinations.
Retail and E-commerce
Exploring the potential for candle products with unconventional scents and creative packaging solutions as a unique offering that can differentiate businesses and increase sales.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 23%
Activity 11%
Freshness 8%

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