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Sickness-Thwarting Mouthwashes

BETADINE Gargle & Mouthwash Provides a Sore Throat Solution

— October 4, 2018 — Lifestyle
There are tons of sore throat remedies that take the form of liquids, pills and lozenges but one of the most effective options—gargling to kill off the infection and provide targeted relief—is not generally a sore throat solution that comes neatly packaged in a bottle. BETADINE is changing this with its Gargle & Mouthwash, which is formulated to kill the germs that are responsible for causing a sore throat.

To use the BETADINE Gargle & Mouthwash, someone with a sore throat can use the product undiluted, or use equal parts water and the bottled solution. After swishing a small amount of the solution in the mouth and spitting it out, a fresh portion of the product can be used as a 30-second gargle to target germs and relieve the mouth and throat.
Trend Themes
1. Antibacterial Mouthwash - There is an opportunity for other companies to create mouthwashes with similar antibacterial properties as BETADINE to help fight off infections and improve oral health.
2. Convenient Wellness Products - The creation of BETADINE Gargle & Mouthwash demonstrates that there is a market for convenient health and wellness products, providing an opportunity for other companies to innovate in this space.
3. Alternative Sore Throat Remedies - BETADINE's Gargle & Mouthwash highlights the potential for alternative sore throat remedies beyond traditional pills, lozenges, and liquids.
Industry Implications
1. Oral Care - The oral care industry can expand their product lines to include mouthwashes with antibacterial properties that provide a convenient solution for various oral health issues.
2. Wellness - Health and wellness companies can create similar convenient products to satisfy the growing demand for alternative remedies and illness prevention.
3. Pharmaceutical - Pharmaceutical companies can explore the development of alternative and complementary treatment options to traditional pills and lozenges.
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