Incredibly Sophisticated Outerwear Capsules

MARKAWARE FW18 Boasts an Eclectic Line of Outerwear

Japanese imprint MARKAWARE launches a lookbook for its upcoming Fall/Winter 2018 collection which is comprised out of sophisticated outerwear silhouettes. The variety of styles within the capsule is astonishing — from a minimalist greyscale blazer and a cozy farmer-style cardigan to an urban-ready double-breasted coat and a Scandinavian-inspired toggle jacket.

MARKAWARE's Fall/Winter 2018 collection of sophisticated outerwear for men is definitely an eclectic one. Offering something for everyone, the fashion-forward silhouettes have the potential to accommodate a wide palette of tastes and preferences. While some of the warm-weather clothing is kept minimalist and elegant with dark colors and simple detailing, others have been strongly accentuated with vibrant nuances and timeless checkered patterns. Without a doubt, the sophisticated outerwear for 2018 will elevate the fashion presence of any individual.

Sophisticated Outerwear
Opportunity for innovative designs and materials for winter clothing.
Eclectic Fashion
Opportunity for versatile and unique fashion styles that cater to individual tastes.
Minimalist and Elegant Designs
Opportunity for simplistic yet refined clothing options.

Sectors Adopting This

Fashion Industry
Opportunity for companies to innovate winter clothing designs and materials, and produce clothing catering to a variety of styles.
Retail Industry
Opportunity to offer a wide-selection of sophisticated outerwear to consumers seeking unique fashion statements.
Textile Industry
Opportunity to create new and innovative materials for winter clothing that provide both style and functionality.
SCORE
2.3 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 50%
Activity 11%
Freshness 8%