The 'Social Olympics Buzz' Infographic Examines Twitter Usage

 - Aug 12, 2012
The 'Social Olympics Buzz' infographic measures the extent to which social media has played a role in the ongoing London 2012 Olympic Summer Games.

The international sporting event has drawn an impressive amount of spectators who have shown up in person, watched on TV, or saw a recap of their favorite sport. With well over 28 million tweets directly about the Olympics, it's safe to say it has captured people's attentions.

The Social Olympics Buzz infographic outlines Michael Phelps' lead in the Twitterverse over LeBron James, Tom Daley, Usain Bolt and Kevin Durant. Phelps, through these Olympics, has now become the most decorated Olympian of all time.

Among the most popular sporting events that have been featured at this year's games, swimming, gymnastics, basketball, soccer and volleyball are the top social media favorites.