JGoods Helps People Personalize Their Shoes with Waterproof Paint
Meghan Young — May 26, 2015 — Fashion
References: uncommongoods
JGoods' Sneaker Customization Kit is something many kids and teens will enjoy experimenting with. It encourages creativity in a very fun and fashionable way, while allowing people to express their individuality through something they're actually passionate about. Geared towards sneakerheads, the Sneaker Customization Kit takes painting away from traditional canvas to show that art can live anywhere.
In spite of its name, the Sneaker Customization Kit can also be used on leather materials as well. As for longevity, JGoods writes, "The waterproof paint has been lab tested and exceeds 100,000 dry flex repetitions without chipping, cracking, or losing color." It comes with enough paint to create two to three "involved" pairs of sneakers or five to six "basic" pairs.
In spite of its name, the Sneaker Customization Kit can also be used on leather materials as well. As for longevity, JGoods writes, "The waterproof paint has been lab tested and exceeds 100,000 dry flex repetitions without chipping, cracking, or losing color." It comes with enough paint to create two to three "involved" pairs of sneakers or five to six "basic" pairs.
Trend Themes
1. Sneaker Customization - Disruptive innovation opportunity: Develop a customizable sneaker platform that allows users to design and personalize their own sneakers online.
2. Fashionable Art Expression - Disruptive innovation opportunity: Create a digital platform that combines art and fashion, enabling users to design and customize wearable artworks.
3. Durable Waterproof Materials - Disruptive innovation opportunity: Invent a new type of waterproof material that can be used in various industries, such as apparel, outdoor equipment, and automotive.
Industry Implications
1. Customization - Disruptive innovation opportunity: Develop a technology-driven customization platform that can be applied to a wide range of products, from sneakers to electronics and furniture.
2. Art and Fashion - Disruptive innovation opportunity: Integrate technology and design to create a new sector at the intersection of art and fashion, where personalized and limited edition products thrive.
3. Materials Science - Disruptive innovation opportunity: Explore new materials and manufacturing techniques to develop durable, waterproof materials that can revolutionize industries like fashion, outdoor gear, and construction.
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