Vitamin-Packed Probiotic Smoothies

Olly's Smoothie Powder Mix Contains a Meal's Worth of Vitamins

Olly's plant-based protein-rich Probiotic Smoothie powder mix comes in a pleasing Creamy Strawberry flavor that helps consumers to easily care for their immune and digestive systems.

The smoothie mix doubles as a tasty treat, as well as a way to balance out microbial activity in the gut with probiotics and naturally derived enzymes from pineapple. The base of the smoothie mix is made from plant-based pea, golden chlorella and flax proteins, as well as other whole foods like apple, cassava root and kiwi, which is excellent for the maintenance of good digestive health.

As the smoothie mix is made from a range of whole foods, a serving provides whole meal's worth of vitamins. Olly prides itself on offering balanced "real food nutrition," as it believes that "food should be food."

Plant-based Protein
The trend of plant-based protein products provides an opportunity for innovative companies to offer nutritious alternatives to traditional sources of protein.
Digestive Health
The focus on digestive health opens up possibilities for the development of probiotic supplements or food products that promote a healthy gut microbiome.
Real Food Nutrition
The demand for whole foods and natural ingredients paves the way for disruptive innovations that provide convenient and nutritious options for consumers.

Who This Affects Most

Food Supplements
The food supplement industry can explore the production of plant-based protein powders and probiotic mixes to cater to health-conscious consumers.
Functional Foods
The functional foods industry can incorporate probiotic ingredients and whole food nutrition into their product offerings, catering to the growing demand for products that promote digestive health.
Meal Replacement
The meal replacement industry can develop nutritious smoothie mixes that provide a full spectrum of vitamins and minerals, offering a convenient and healthy alternative to traditional meals.
SCORE
2.2 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 32%
Freshness 8%