Air Pollution Jewelry

Smog Ring by Daan Roosegaarde is an Environmental Sourvenir

The air pollution in Beijing, China, is becoming such a big problem that people are reacting to it in a variety of surprising ways; case in point, the Smog Ring. Designed by Dutch artist Daan Roosegaarde, the Smog Ring is a high-end piece of jewelry that is embedded with compressed smog particles. Although it can be worn as a constant reminder of the daily danger breathing can be in the Asian city, it is meant as a souvenir to a bigger project.

Essentially, the Smog Ring is a product of the Smog Project, which hopes to create one of the cleanest parks in Beijing. According to Fast Co. Exist, "Using technology that attracts pollution through static electricity, Roosegaarde plans to pull smog from a 40-by-40 meter chunk above a city park."

Air Pollution Solutions
Opportunities for innovative products and technologies that help combat air pollution.
Environmental Souvenirs
The creation of unique souvenirs that raise awareness about environmental issues.
Technological Pollution Reduction
Development of advanced technologies that can attract and remove pollution from the air.

Industries Being Reshaped

Environmental Technology
Development and implementation of technologies designed to reduce and combat pollution.
Jewelry and Accessories
Creation of jewelry and accessories that incorporate environmental themes.
Urban Planning and Design
Opportunities to integrate pollution-reducing technologies into urban parks and public spaces.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 92%
Freshness 8%