Female Empowerment Interviews

The Smart Girls at the Party Show Encourages Young Female Talent

Actress Amy Poehler’s ‘Smart Girls at the Party’ digital series with ON Networks aims to empower young women. The show celebrates those who are “changing the world by being themselves,” many of whom have developed skills in the subjects of writing, yoga, cooking, dance and more.

Google’s 100 Channel YouTube initiative will breathe new life into the project which first began in 2008. The short clips, often under five minutes, touch upon the topis of feminism, sisterly bonds and music, bringing up points that are relevant to the lives of these talented girls.

Poehler’s profiles will undoubtedly help to bring about a new generation of students and activists. The interviews are especially inspiring for girls who may find themselves in compromising positions, unable to express themselves or their deepest interests.

Female Empowerment
There is a growing trend of empowering young women to change the world by being themselves.
Digital Series
The popularity of digital series like 'Smart Girls at the Party' presents opportunities for innovative storytelling and content creation.
Short Clips
The rise of short clips under five minutes provides a platform for impactful and easily consumable content that can resonate with young women.

Industries Being Reshaped

Entertainment
The entertainment industry can capitalize on the trend of female empowerment by creating empowering and diverse content for young women.
Education
The education industry can leverage digital series like 'Smart Girls at the Party' to inspire and educate young women, fostering their interests and skills.
Technology
The technology industry can develop innovative platforms and tools that support the production and distribution of short clips, empowering young women to share their stories and experiences.
SCORE
1.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 5%
Freshness 8%

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