Compact Urban SUVs

This Small SUV's Style and Technology Features Target Millennial Auto-Buyers

The brand new Nissan Kicks is a brand new small SUV and compact crossover vehicle that is designed to make it easier than ever for you to enjoy all the undeniable advantages of an SUV shape and form factor along with the compact structure that makes urban driving less if a hassle.

This particular small SUV is expected to be offered with a range of four-cylinder engines that will cater to people of different needs. The vehicle also features a heavy emphasis on interior design and comfort. The dashboard has a wing-like shape and features a large touchscreen that allows drivers to access a whole plethora of connected features. The vehicle is also fitted with a flat-bottom steering wheel which makes a clear style statement.

Ultimately, this small SUV offers the kind of styling and connected features that are of supreme importance to millennial car buyers.

Small Suvs
Auto manufacturers can target millennials with small SUVs that offer style and technology features.
Urban Driving
Design urban SUVs that make driving in the city more convenient and less of a hassle.
Connected Features
Auto manufacturers can differentiate their small SUVs by incorporating advanced connectivity features.

Who This Affects Most

Automotive Industry
Auto manufacturers can create new market opportunities by designing SUVs that cater to millennial car buyers.
Consumer Electronics Industry
Develop connected features for small SUVs that appeal to tech-savvy customers.
Smart City Industry
Collaborate with smart city initiatives to design small SUVs that cater to urban drivers.
SCORE
4.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 61%
Freshness 8%

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