Majenye Debuts Three Restful Candles
Grace Mahas — August 20, 2022 — Art & Design
References: majenye
Majenye, a plant-based beauty brand offering hand-crafted products infused with crystals, recently expanded its portfolio with the introduction of a new line of soothing bedtime candles. The three new wellness-inspired fragrances are crafted to induce calmness, relieve stress, and elevate any space. The scents include Midnight Kiss, Morning Bliss, and Lucid Dreams -- each adding a s a unique ambiance that is perfect for winding down.
A 100% recyclable glass vessel houses the candle with a crackling cotton wick made of Coco Apricot. The series has a clean, slow burning crème wax with a strong scent throw and a burn time of 50+ hours. This elegant set of hand-poured candles are also made with essential oils making it a perfect addition to a nighttime routine.
Image Credit: Majenye
A 100% recyclable glass vessel houses the candle with a crackling cotton wick made of Coco Apricot. The series has a clean, slow burning crème wax with a strong scent throw and a burn time of 50+ hours. This elegant set of hand-poured candles are also made with essential oils making it a perfect addition to a nighttime routine.
Image Credit: Majenye
Trend Themes
1. Wellness-inspired Candle Collections - As the wellness industry grows, there are disruptive innovation opportunities for candle companies to incorporate natural, plant-based ingredients and crystal-infused wax to create relaxing and rejuvenating scents.
2. Sustainability in Candle Making - With eco-conscious consumers becoming more prevalent, companies can disrupt the market by using recyclable materials in both the candle container and packaging.
3. Essential Oil Candle Collections - As essential oils continue to gain popularity for their therapeutic benefits, there are opportunities to create personalized, mood-boosting scents with various aromas.
Industry Implications
1. Candle Manufacturing - As more consumers seek environmentally-friendly and wellness-inspired products, candle companies have the opportunity to innovate their production processes and ingredients to meet these demands.
2. Beauty and Cosmetics - As Majenye demonstrates, brands in the beauty industry can diversify their offerings with candle collections that align with their existing plant-based and natural ingredients philosophies.
3. Home Decor and Furnishings - As home aesthetics continue to be popularized on social media, disruptive innovation opportunities exist for candle companies to innovate their product design and branding to align with current decor trends.
6.7
Score
Popularity
Activity
Freshness
