Even though there is a vast multitude of skincare collections on the market, not many specify the climate that they are built for. Dérmica is a brand that focuses on a very niche consumer—people who find themselves living in very dry and arid climates. According to the company, it does not matter what kind of skin you have, because typically when you move to Alberta, "your skin becomes extremely dry in some areas, and extremely oily in others, and suddenly your skin is breaking out."
Dérmica is disrupting all the conventional skincare collections on the market by introducing a full skincare routine, with formulas specifically engineered to handle the Alberta climate. These include the Gentle Enzyme Exfoliant, the Daily Polishing Cleanser, the Conditioning Hydration and the Oil Free Moisturizer.
Image Credit: Dérmica
Dérmica Answers the Needs of Consumers in Alberta
Kalina Ned — November 30, 2020 — Marketing