Co-Branded Beautifying Gummies

Kylie Cosmetics and Lemme Launched Skin Glaze Gummies

Kylie Jenner's beauty brand and Kourtney Kardashian Barker's Lemme teamed up to launch the limited-edition, Ulta-exclusive Skin Glaze Gummies, inspired by Kylie Cosmetics' upcoming Pomegranate Lip Butter, which launches in days. These pomegranate gummies feature clinically-studied spermidine (sometimes called the “youth molecule,”) as well as pro-retinol, pro-collagen vitamins, and a superfruit complex to support dewier skin, shinier hair and stronger, longer nails.

These gummies tap into the demand for "glazed skin," but offer an inside-out approach, unlike so many topical solutions for glassy, radiant skin. What's more, this beautifying gummy is packed with purposeful ingredients to maintain healthy function at the cellular level and ultimately support a more resilient skin barrier and the skin's natural renewal processes.

This limited-time exclusive at Ulta is a special drop that combines beauty and longevity benefits in a tasty format.

Ingestible Beauty
Co-branded beauty gummies highlight the trend of ingestible solutions that promise aesthetic benefits from within.
Youth Molecule Innovation
The incorporation of spermidine in gummies reflects growing interest in leveraging the so-called 'youth molecule' for anti-aging products.
Limited-edition Collaborations
Highly anticipated, exclusive launches by popular brands are increasingly drawing consumer attention through limited-edition collectibles.

Sectors Adopting This

Nutricosmetics
The rise of skin-beautifying gummies marks a burgeoning intersection of nutrition and cosmetics, driven by consumer desire for beauty through wellness.
Cosmetic Supplements
Growth in the cosmetic supplement market is fueled by offerings that combine beauty benefits with health-conscious ingredients.
Health and Wellness Retail
Retailers focusing on health and wellness are expanding with products that blend beauty and nutritional benefits, meeting holistic consumer demands.
SCORE
8.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 86%
Activity 90%
Freshness 78%

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