To support the health of their skin while wearing a mask, people are investing in skin balms that provide long-lasting comfort and hydration. The Stila Tinted Moisturizer Skin Balm is packed with moisturizing ingredients, antioxidants and natural extracts from rice brand, rosemary leaf, camellia leaf and grapeseed to provide light coverage and deep nourishment. Created with sensitive skin in mind, the formula helps to restore the skin's moisture balance with nourishing natural castor seed, sunflower seed, safflower seed oils. The fragrance-free balm is available in shades like Cream to Ivory and Truffle to Espresso.
As people are investing more in their skincare than makeup because wearing a face mask is a daily occurrence, brands are creating ultra-moisturizing, lightweight and comfortable makeup-skincare hybrids that offer both hydration and beautifying benefits.
Image Credit: Stila
What's Driving This Trend
- Skincare-makeup Hybrids
- The trend of skincare-makeup hybrids which offer both hydration and beautifying benefits can disrupt the cosmetics industry.
- Long-lasting Skin Balms
- The trend of long-lasting skin balms offering comfort and hydration presents an opportunity for the skincare industry to create innovative products.
- Sensitive Skin Formulas
- The trend of formulas designed specifically for sensitive skin can disrupt the skincare industry as consumers become more aware of potential irritants.
Who This Affects Most
- Skincare
- The skincare industry can capitalize on the trend of long-lasting skin balms to create more innovative products.
- Cosmetics
- The cosmetics industry can be disrupted by the trend of skincare-makeup hybrids, which provide both hydration and beautifying benefits.
- Natural Extracts
- The use of natural extracts in skincare products, as seen in the Stila Tinted Moisturizer Skin Balm, presents an opportunity for the natural beauty industry to create more nourishing formulas.
