The Distiller of London manual from 1639 contains a recipe for the first English gin and this was the source of inspiration for Sipsmith Origin 1639 Gin. This new gin spirit pays homage to the first English gin recipe from the 1600s and gleans from a secret recipe written in code to protect its mystery. According to a release, "Sipsmith Master Distiller Jared Brown and his wife, drinks historian Anistatia Miller, discovered the slim volume and deciphered the 34 approved formulas and 16 variations."
The limited-edition Sipsmith Origin 1639 juniper-forward gin stays true to the original recipe with an infusion of raspberries and strawberries that's rested in oak barrels. With juniper, citrus and spice, this original recipe went on to inspire the modern structure of gin.
What's Driving This Trend
- Heritage-inspired Spirits
- Leveraging historical recipes offers a unique angle that taps into the growing consumer desire for products with a story and rich heritage.
- Limited-edition Releases
- Creating products in limited quantities can drive exclusivity and urgency among consumers, making them more appealing to collectors and enthusiasts.
- Barrel-aged Gins
- Aging gin in oak barrels adds complexity and depth to its flavor profile, catering to the sophisticated palates of modern spirit connoisseurs.
Who This Affects Most
- Craft Distilleries
- Small-batch producers can benefit from differentiating themselves with unique, historically inspired recipes.
- Alcoholic Beverages
- The trend towards heritage and storytelling provides new avenues for marketing and product development within the alcoholic beverage sector.
- Luxury Goods
- High-end spirits with unique backstories and limited availability can position themselves within the premium segment of the market.
