Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our FREE Virtual event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

Banned Shockvertisements

Overly-Morbid Print Ads

— November 17, 2008 — Marketing
These print ads were all banned and deemed offensive and too shocking for publication.

There are ads here for the following products: the Energizer Battery company in Chile, “Killer Heels” by NMA, the ‘Six Feet Under’ TV Series in the UK, Towers Anti-Smoking Campaign in China, the Breast Cancer Fund in the USA, and a barcode on ex-British PM Tony Blair by NO2ID in the UK.

The print ads were suppressed by government authorities or rejected by the clients themselves not because there is nudity and lewdness displayed, as is often the case, but because, for the most part, these ads are simply too morbid and gruesome.

For example, consider the ads for the Energizer Battery and the TV series ‘Six Feet Under,’ which are first and second in the gallery. I think most people will be simply horrified to look at these images of dead people because death is perhaps the biggest and most powerful taboo in Western society.

There is also the violent killer heel on the lead picture which glamorizes violence and death. The No More Smoking Sign is fine by me, but the authorities in China thought it was inappropriate.

The Tony Blair barcode ad was banned because, “...the barcode on Tony Blair’s upper lip made him resemble Hitler, which was offensive.”

Finally, the cancer ad was rejected by Viacom “over fears that its depiction of mastectomy scars would prove to be too shocking to the public.” Well, that’s the point. I wonder if Viacom would have reacted differently had the ad not featured a Victoria Secret-like model.