Illustrator Gonzalo Espino Gómez recently put together the packaging for the Tierra shaving foams as a conceptual project that lets the branding express the natural aesthetic of the product. The men's grooming product is branded with minimal design elements and packaged exclusively in aluminum casing, In light of the complementary elements of the packaging.
The Tierra shaving foam is simple and minimalist in aesthetic, pertaining to the simple elements found inside the product. The branding boats transparency and masculinity with the use of pure and natural elements, such as the aluminum used in the bottle. Keeping with the nominal aesthetic is a lack of plastic wrapping, labels or inks as the bottle is simply etched with black ink to display the product name and logo.