Vsevolod Cherepanov, also recognized as 'Sever' is both a model and a fashion designer and he introduces his debut collection at Paris Fashion Week. Sever's design draws a strong inspiration from techwear pieces. There are infusions of lightweight and functional fabrics along with a plethora of zippered enclosures. There are clear design influences drawn from ACRONYM -- this is translated through its monochromatic tech palette and style silhouettes.
The new Spring/Summer 2019 collection is exclusively available online at END. The highlights in the range are without a doubt the outerwear pieces. The jackets feature three layers of membrane fabric in order to combat weather threats alongside multiple zippers. Another key piece are the pants that boast a workwear influence, constructed from the same material and accented with a series of cargo pockets and zippers as well.
What's Driving This Trend
- Lightweight Techwear
- Opportunity to disrupt the fashion industry by creating fashionable yet functional lightweight techwear items with zippered enclosures.
- Multi-functional Clothing
- Disruptive innovation opportunity to create multi-functional clothing with weather resistance and ample storage using fabrics like membrane fabric, and infuse with techwear elements.
- Monochromatic Tech Palette
- Disruptive innovation opportunity to incorporate monochromatic tech palettes and style silhouettes into various industries such as sportswear, outdoor garments, and activewear, items that can be both functional and fashionable.
Who This Affects Most
- Fashion Industry
- As demonstrated by Vsevolod Cherepanov, there is an opportunity to disrupt the fashion industry by incorporating techwear items with a focus on zippered enclosures, multi-functional clothing, and lightweight fabrics.
- Sportswear Industry
- There is an opportunity to disrupt the sportswear industry by creating clothing items that use membrane fabric to combat weather threats, incorporate zippered enclosures and infuse techwear elements that are both functional and stylish.
- Outdoor Garments Industry
- There is an opportunity to disrupt the outdoor garments industry, by creating multi-functional clothing using lightweight and functional fabrics such as membrane fabric and zippered enclosures to create fashionable yet functional items that are suitable for all weather types.
