Joyous Reimagined Retro Watches

Parmiagiani Fleurier Joins Revolution on the New Serenissima

Parmigiani Fleurier taps the help of both Revolution and The Rake on a new limited edition timepiece that takes the Tonda PF Micro-Rotor as the base design -- together, the trio delivers the Serenissima edition of the watch. The latest update takes the original look and reimagines it with Wei's admiration of salmon dials.

Speaking about the new design, Terreni states that “The color represents joy, energy, and triumph. And as such, I think it is the perfect color to celebrate our survival of the shared experience of the last two years. Let’s make this a watch of hope, positivity, and renewal." It has a thin silhouette with a grain d’Orge guilloché salmon dial, 100 meters of water resistance, up to 48 hours of power reserve, and much more.

Image Credit: Parmigiani Fleurier

Retro Watch Revival
Opportunity to modernize vintage watch designs with contemporary elements and new features.
Salmon Dials
Opportunity to explore new color trends and incorporate unique dial designs in timepiece collections.
Limited Edition Collaborations
Opportunity to partner with relevant industry influencers to co-create exclusive and high-demand watch collections.

Sectors Adopting This

Luxury Watchmaking
Incorporate unique design elements and collaborations to differentiate brands and appeal to collectors and enthusiasts.
Fashion and Accessories
Explore opportunities to incorporate retro watch designs and color trends into fashion and accessory collections.
Product Collaborations
Partner with relevant industry publications and influencers to co-create limited edition product lines that celebrate key trends and innovations.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 22%
Freshness 13%