Furniture-Infused Photoshoots

The Vogue Russia September 2014 Jason Kibbler Editorial Shows Decor

The Vogue Russia September 2014 editorial featuring model Ophelie Guillermand displays both fashion and home furnishings. Photographer Jason Kibbler zeroed in on square-shaped ottomans and long wood dividers, all the while capturing the ensembles of stylist Olga Dunina.

Chosen by Dunina to match the grey and light brown backdrop were thick zip up sweaters, grey flare pants, ivory turtle necks and loose fitting trousers. Each of these pieces is ideal for the coming autumn season, especially when paired with chunky ankle-length boots.

Hair expert Kevin Ryan slicked back the tresses of Guillermand. In doing so he made the brunette appear sleek and moreover, simplistic. This minimalism and knack for classic femininity will certainly be appreciated come Fall 2014.

Furniture-infused Photoshoots
Opportunity for fashion brands to collaborate with furniture companies and showcase their clothing in home settings.
Square-shaped Ottomans
Opportunity for furniture manufacturers to create customizable ottomans that double as fashion accessories or display platforms.
Minimalism in Fashion
Opportunity for fashion designers to create minimalist clothing that complements modern home decor.

Who This Affects Most

Fashion
Fashion brands can incorporate furniture elements into their marketing campaigns and product launches.
Home Furnishings
Furniture companies can collaborate with fashion brands to showcase their products in stylized photoshoots.
Haircare
Hair experts can promote sleek and minimalist hairstyles that complement minimalist fashion and home decor.
SCORE
3.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 23%
Freshness 8%